WE LAUNCH, GROW AND OVERSEE WORLD-CLASS, LIFESTYLE BRANDS.
Star branding taps the unparalled expertise, vision and resources of founding partners Tommy Hilfiger, Andy Hilfiger, Joe Lamastra and Bernt Ullmann. Through strategic thinking, management, consulting and licensing, Star Branding enables clients to develop authentic global lifestyle brands fusing music, entertainment, and fashion. The group harnesses the traits and characteristics that make its clients unique and develop a brand DNA that is shared across many products, such as apparel, footwear, jewelry, accessories, and fragrance. Star Branding oversees the process from start to finish to ensure quality, consistency, and authenticity.
World-Class, Industry Leading Expertise
Mr. Hilfiger is the founder of iconic fashion brand Tommy Hilfiger, whose sales have grown to over $7.5 billion per annum. Tommy Hilfiger Corp. was sold to PVH Corp. for $3 billion dollars in 2011. Mr. Hilfiger remains active with the Tommy Hilfiger brand and is also a director of Belstaff.
CEO and President
Mr. Ullmann served as founding President & CEO of MESH, a partnership with Li & Fung, as well as President & CEO of Shop Your Way Brands, a division of Sears Holdings Corp. He was Corporate Vice-President of Donna Karan International, President of Fubu International, Managing Director of Coogi, President of Phat Fashions, and President of New Business Development for Kellwood. Mr. Ullmann has a BA and a MBA from Copenhagen Business School, Denmark.
President of Marketing
His contribution to the rise of the Tommy Hilfiger brand and its dominance of the market through the 1990s cannot be understated. Through a groundbreaking marriage of music and celebrity, Andy cemented the brand's place in pop culture and paved the way for all celebrity and entertainment-based lifestyle brands that followed.
Mr. Lamastra is the current Chairman and CEO of Sandbridge Capital. He is also President and CEO of T Capital Management, the Tommy Hilfiger Investment Office, where he oversees all operational and investment activities. Prior to that, he was a partner at Graham Curtin, a law firm, a tax analyst at Deloitte & Touche, and a Financial Analyst at the Amerivest Group, a New York based investment bank. Mr. Lamastra has a BS in Finance from Villanova University and a JD from Seton Hall Law School.
Our office is located in Trump Tower
725 5th Ave, 23rd Floor
New York, NY 10022
New York, NY 10022